Click this video to see our breakdown of the best Super Bowl Halftime Shows, Gen Z style.
π Software Update
πΊ : "The Last of Us"
π« : Early Decision 2 admissions
πΉ : Rihanna's halftime show
π§ : "This is Why" album
π€ : @skinnty_
π : "The Stolen Heir"
π What's Up At JUV?
Primal Kitchen (known for their high-quality sauces, dressings, and more) debuted their limited edition Secret Sauce Necklace just in time for #NYFW. JUV worked with Primal Kitchen to find the perfect creators for a saucy TikTok campaign, launching this week. Check out the content here!
π Group Chat
What is Valentine's Day to a generation that is afraid of intimacy? Though hookup culture controlled the last few years, it seems Gen Z has turned a complete 180 β straight past love and into hopeless romantics and desperate singles. Couples TikToks often have comments like "my ankle weights are asking me for a swim" and "when is it my turn bro." Whether you successfully passed cuffing season or are rolling your eyes at Cupid, it seems the days of "The Weekend"-style sneaky links are over.
So, for a generation obsessed with 2000s romcoms, what is holding them back from coupling up like other generations? A fear of intimacy, it seems.
Navigating a new world of online(long-distance or dating app-oriented) andpost-COVID dating, Gen Z is facing a learning curve in being emotional with potential significant others. Online, non-men have connected under ironic "femcel" titles, commenting on the lack of authentic, intellectual men who desire women beyond their bodies. Once young people learn to love themselves, it seems others will come next. Whether 2023 is the year of the healthy relationship? Only time will tell.
π Weekly Ztat
π€ Screenshot of the Week
βIβm free on February 14 BTWβ has become an identifying phrase for single Gen Zers around Valentineβs Day. Whether framed as a thirst trap or meme, this always seems to appear on social media at the same time every store begins to shove Cupid and heart candies down your throat. @vuxsal joked about this and how βwe can tellβ someone is single and desperate. Whoβs worse, though: the annoying couples or the self-deprecating singles?